MARTY O'HALLORAN: CHAIRMAN AND CEO
MATT EASTWOOD, EXECUTIVE CREATIVE DIRECTOR, DDB AUSTRALIA
TOBY TALBOT: EXECUTIVE CREATIVE DIRECTOR, DDB NEW ZEALAND
Excerpts from www.campaignbrief.com: Marty O'Halloran loves creativity so much and understands how improtant it is to the agency culture. He says, "too many CEOs focus on profit at the expense of the creative product. We deliberately focus on creativity over and above profit. Maybe that's why we are so profitable!"
Eastwood says, "everyone in the department contributed. We worked incredibly hard and we focused on the work, walking the talk."
